Sneak peek inside the ready-to-open UCB East!
At the DCM12 press conference, the UCB trio had announced the opening of UCB East – or UC Beast – would happen early this year. But the venue at 42 Avenue A, formerly the Two Boots Pizza cinema and video store, got mired in bureaucratic red tape and protests from neighbors about their “Hot Chicks Room” sign and other petty matters. Alphabet City and the East Village sure are different neighborhoods in 2011, aren’t they! UCB founder Amy Poehler handed over the “Hot Chicks Room” sign this spring to a nonprofit group to hang on a compost learning center with chickens on Governors Island.